Online Advertising Blog - BuySellAds.com

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09/15/11--05:47: The Evolution of the Ad Executive (chan 1507095)

Advertising executives have come a long way in just the last 50 years. As our culture evolves, so do ad execs. They’ve got to stay on top of the latest trends, technologies, and taglines to remain relevant. We take a look at how ad execs have evolved over the last few decades in the infographic...


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09/29/11--05:20: The Affluent Audience: How Affluent Americans Consume Media (chan 1507095)

The wealthiest Americans are a special bunch. While everyone is predicting the death of print, the affluent crowds in America — those bringing in more than $100,000 a year — are still reading hard copy magazines and newspapers. We take a look at how they consume media in the infographic below. Click on the infographic...


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09/30/11--06:27: Twitter for Business 101: Don’t be a Troll (chan 1507095)

It’s fair to say that you should be following your competitors on Twitter. If you are not using one of the many social media tools that allows you to track your competitors then you’re doing something wrong. It’s also fair to say that it’s REALLY tempting to try and jump in on the conversations they...


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10/17/11--02:00: The Virtual Buying Boom (chan 1507095)

Social games are taking over the web — and they’re spurring a buying spree of virtual goods in their virtual worlds. We take a look at who’s buying in-game goods, what they’re spending, and a few creative ways brands are getting their goods in the game. Click the infographic below to learn more.  


10/25/11--03:19: The Daily Deal Divide (chan 1507095)

Consumers are loving daily deal sites like Groupon and Living Social. They’re subscribing to several sites and are constantly checking their e-mail for the latest deal. But merchants aren’t so keen on the services. Many report lukewarm response after hosting a deal on one of these sites. So what gives? We take a look in...


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11/03/11--03:15: Wordplay: The Language of Advertising (chan 1507095)

Certain words can incite an emotional response in us — a fact that’s not lost on advertisers and copywriters. The language that’s used in advertising is deliberate in its attempt to create a positive impression of the product or service. We take a look at the most common tricks of the trade when with comes...


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11/03/11--06:05: BSA Acquires Fusion Ads & Beacon Ads (chan 1507095)

We’re excited to welcome two new ad networks into the BuySellAds.com family: Fusion Ads and Beacon Ads. Fusion Ads Fusion Ads, a one-ad-per-page network, is well known and very respected in the creative professional ecosystem. We’re ecstatic to bring bring them into our one-ad-per-page family, joining Ad Packs and Yoggrt. Chris and Michael, Fusion’s previous...


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11/18/11--07:00: Freebie Friday: BSA T-Shirt Giveaway (chan 1507095)

I’ll let you in on a little secret. Our BuySellAds.com t-shirts are how we seal the deal with the ladies (and gentlemen). Forget Axe body wash—this is the golden ticket. Seriously though, our American Apparel t-shirts are as comfy as they are stylish. Why wouldn’t you want one? Well, it’s your turn to grab one....


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11/21/11--07:00: Introducing our Newest Team Members (chan 1507095)

I am excited to introduce our newest team members who are joining us to make the magic happen at BSA. Protip: the magic is hidden behind sunglasses. Kristina Bjoran, Blog Editor First, I’d like to introduce Kristina Bjoran. Kristina will be joining us as our blog editor. We’ve struggled for a year to find a...


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12/01/11--07:00: Holiday Love (and Deals) from BSA! (chan 1507095)

There’s just something about the holidays, you know? Between stuffing ourselves full of fats and sugars, wrestling through fiendish crowds of animalistic shoppers, and restraining that weird aunt who’s always drunk and yelling—something inside us gets warm and fuzzy. And frankly, it reminds us how lucky we are to have such an amazing community here...


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12/07/11--07:00: How To Market Mobile Applications (chan 1507095)

Note: This is a guest post by Artyom Diogtev, Head of Social Media at ComboApp. ComboApp specializes in delivering custom app publicity solutions. Their BuySellAds directory listing can be found here. Every service and product on a market has one key component in its life cycle—marketing. Look around you: pretty much any product you can...


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12/29/11--14:50: Looks like TechCrunch invented the 125 x 125 (chan 1507095)

My first thought was, “what, Al Gore?”. After doing a little research, I can’t seem to find anyone else laying claim to inventing the infamous 125 x 125. So, the crown goes to Nik Cubrilovic who was with TechCrunch at … Continued


12/30/11--05:55: Twitter’s biggest monetization problem is that they don’t control the content (chan 1507095)

We have been on the dawn of social media monetization for a long time now. I’m sure saying “social media” and “monetization” together like that will piss-off a lot of people. But hey, something’s gotta pay the bills. I also … Continued


01/06/12--13:45: Three Ways Publishers Make More Money (chan 1507095)

So far 2012 is off to a wonderful start. Over the last two days I’ve issued just over to $200,000 in cashouts to our publishers – and the requests keep coming in. Our publishers are on fire, but the fire … Continued


01/17/12--07:25: Adaptive Web-Design & Advertising (chan 1507095)

The web is becoming an increasingly busy and complex space. It’s constantly evolving and advertising has to evolve too—at least how we display advertising on our sites. It seems like all we hear about these days in the world of … Continued


01/18/12--06:02: Advertising In Uncommon Places (chan 1507095)

I was delighted to see a nice example of someone doing an ad buy outside the “normal” places. Gabriel Weinberg of DuckDuckGo did a test buy with reddit’s self-serve ad system for 13 days and shared his (amazing) results: My … Continued


01/29/12--05:38: Advertisers: Continuously Test New Creative Each Month. Please. (chan 1507095)

Yes, producing great creative is hard and time consuming, but that’s not a good reason to let your campaigns go stale. If you’re not experimenting with new creatives each month you are wasting money. Guaranteed. The advertisers who do best … Continued


02/01/12--11:52: Publishers: Important Update To International PayPal Fees (chan 1507095)

If you cashout from BuySellAds via PayPal AND you have an international PayPal account, they have made big changes to their fee structure. So, if you do not cashout via PayPal OR you have a US based PayPal account, this … Continued


02/04/12--07:10: Meet Up With BuySellAds At SXSW March 9 – 12 (chan 1507095)

Have questions about our products, services, and marketplace? Want to talk shop about online advertising in general? Want to spy on us for our competitors? Want to learn more about the new products we’re working on? We’d love to meet … Continued


02/09/12--11:57: Cranking Away At BSA HQ (chan 1507095)

We’ve been busy at the BSA office. There is a lot of great new stuff on its way and we’ve been working to finalize some flows for our new products. We can’t wait to show you all what we have … Continued